#3: Book One Project

The Perks of Being a Wallflower by Stephen Chbosky

Merchandise Idea

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The Idea:

I think that we could make shirts that just say “Infinite” on the front with the book title on the back. The shirts would be available in many different color schemes and styles. Im thinking that we could also sell these with the copy of the books, and a free poster as well. They would be available in any size. You would also be able to customize the shirt through special order.

Where it comes from:

This would definitely attract fans of the book because it at one point, Charlie says “And in that moment, I swear we were infinite.” He says this because he was having such a great time driving around with Sam and Patrick that he felt that they were on top of the world. This is a changing day in Charlie’s life.  I think that this is definitely the moment where all three of them became best friends.

Why this would sell:

These shirts would sell very well because if you’ve read the book, you would know that this is a very important theme that recurs throughout. ” Not caring if I saw downtown. Not even thinking about it. Because I was standing in the tunnel. And I was really there. And that was enough to make me feel infinite.” Also, this book is already very popular with teenagers so I think a lot of them would buy the shirts. I think it would attract new fans because they would want to know what the quote on the front means. They would see the back of the shirt and keep the book in mind. This would increase the book sales as well. The shirts would help old fans stay connected to the book because they would know what the writing on the shirt meant, and they would love the idea of having a shirt with what could be one of their favorite quotes from what could be one of their favorite books.  A great reason for these shirts to be made is because when Charlie says stuff about being infinite to his two best friends, they show that they feel that Charlie has said something smart and creative. They seem to really be impressed by what he says and really love the quote. The fans would see this and this would make them want to buy the shirts even more because if the characters like it in the book, it may make them want to like it in real life. If we included the book with the shirt, they would sell more because someone might want an extra copy to give to a friend. The poster would be very eye catching with a bunch of quotes straight from the actual book. This would improve sales for the book, and it would also draw more attention to the author. I think that fans would love this idea.